About the client:
The client is one of the world's top five (and India's largest) agro-chemical producers offering a wide range of products and has developed more than 100 insecticides, fumigants, rodenticides, fungicides PGR and herbicides.
Challenges:
- Manual data management: 80 territory managers collated data manually on excel sheets and sent to corporate headquarters on a monthly and seasonal basis.
- Delayed decisions: Data collation, cleansing and analysis resulted in a process overhead and delayed decision making.
Solution:
- Intelligent portal: Neebal Technologies built a self-service market analysis portal with an excel sheet like input interface and BI capability.
- Simplified usage: Lesser tech savvy users could easily input data straight into the tool.
- Data management: Real time analysis for decision makers.
Benefits:
- Complete automation: The automation resulted in elimination of 100% of dependency on manual data analysis using Excel.
- Faster data management: Data analysis in real-time leading to 95% reduction in time spent on accumulating data from the entire country.
- Real time insights: Business got an accurate view of market share and size in real time for continuous strategic alignment.
